Certified Supply Chain Professional (CSCP) Practice Exam

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Prepare for the Certified Supply Chain Professional Exam with a comprehensive quiz featuring multiple choice questions and essential study material. Gain the knowledge and confidence needed to excel in your certification journey!

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What is an objective of quality function deployment in the design process?

  1. To increase production cost

  2. To identify customer requirements

  3. To enhance branding strategies

  4. To reduce supplier negotiations

The correct answer is: To identify customer requirements

An objective of quality function deployment (QFD) in the design process is to identify customer requirements. QFD is a systematic approach used to ensure that the needs and expectations of customers are considered throughout the product development process. By focusing on gathering and analyzing customer feedback and translating those requirements into specific technical specifications, QFD helps teams prioritize features that align with customer desires. This leads to products that are more likely to meet or exceed customer satisfaction upon release. This process involves creating a "House of Quality" matrix, where customer requirements (the "whats") are prioritized alongside technical requirements (the "hows"). This aligns the product's design and development directly with what customers truly value, ultimately contributing to higher quality products and improved market success. The other options, while they may relate to aspects of business operations, do not directly pertain to the primary goal of QFD, which is centered on understanding and fulfilling customer needs in the design process.