Certified Supply Chain Professional (CSCP) Practice Exam

Which element can include cultural influences in communication?

1. Filters

2. Noise

3. Medium

4. Feedback

The correct answer is: Filters

The correct choice emphasizes that filters in communication can indeed encompass cultural influences. Filters are personal or contextual factors that affect how messages are interpreted. These factors can include individual experiences, beliefs, values, and cultural background, all of which play a critical role in shaping one's perception of a message. Cultural influences affect how information is processed, as individuals from different backgrounds may have varying interpretations of the same information based on their cultural norms and experiences. For example, what may be considered polite communication in one culture could be perceived as rude in another. Thus, filters can significantly alter the intended message, leading to misunderstandings or misinterpretations based on the receiver's cultural context. The other elements mentioned do not directly include cultural influences in the same way. Noise typically refers to external distractions or distortions that interfere with the clarity of the message but does not inherently include cultural context. The medium is the channel through which communication occurs and may influence the message's delivery but does not inherently include cultural factors. Feedback, while essential for effective communication, is a response to a message and does not encapsulate the broader impact of cultural influences on communication filters.